Michael Wheatland with RMIT colleagues and industry partners

RMIT University

Building industry partnerships at RMIT Engineering

Senior Manager, Business Development & Partnerships

When
2024–Current
Organisation
RMIT University
Setting
School of Engineering
Focus
Business development and partnerships

The mandate

Build a stronger path between capability and demand

Bring commercialisation and industry experience into a large engineering school, creating practical ways for companies, academics and students to work together at scale.

Selected outcomes

Evidence of progress

21%
Revenue growth from 2024 to 2025
$200m
Annual School of Engineering revenue achieved
150+
Industry leads developed through the Avalon Airshow
5
ASX10 companies engaged in the Degree Apprenticeship model

How the work was approached

From intent to operating capability

Create a clear path in

Partnership ownership runs from lead generation and value definition through negotiation, delivery and relationship management. A visible pathway reduces fragmentation and gives both sides confidence about what happens next.

Design new operating models

The Degree Apprenticeship Program and Engineering Innovation Hub were designed around shared value: useful industry capability, practical student pathways and sustainable university economics.

Make the capability repeatable

Partner surveys, classification frameworks and lifecycle management systems turn individual experience into an operating capability that can improve over time.

Work delivered

What changed in practice

  • Launched RMIT's flagship Earn and Learn Degree Apprenticeship Program in mechanical engineering.
  • Conceptualised and market-tested the Engineering Innovation Hub with major industry partners.
  • Established partner-satisfaction measures to identify gaps and guide value creation.
  • Co-designed an Industry Engagement Framework for classification and lifecycle management.

Perspective

Strong partnerships are designed, not announced. They need a clear exchange of value, practical ownership and an operating rhythm that survives beyond the people who first brought the parties together.